What is @Wattpad? And Why Should #Readers and #Writers Join?

I'm on Wattpad now!


Wattpad is a place to discover and share stories: a social platform that connects people through words. It is a community that spans borders, interests, languages. With Wattpad, anyone can read or write on any device: phone, tablet, or computer.

Wattpad has carved a very comfortable resting place for itself in the online reading market. With 16.9 million unique global visitors per month and an average of 30 minutes spent reading per visit, it’s easy to understand why it’s getting a lot of attention. [StandOutBooks.com]

What's the real benefit to Wattpad? Talked about as a “must-have” exposure tool that has “revolutionized the relationship” between authors and readers, what does it really do for authors?

Wattpad has been referred to as the "Youtube of Writing" because of the way it enables authors to share their work with the world. This is the most accurate description because it points at the interactive nature of the site. It's social media create for writers.

Authors can upload either the completed (by chapters) or working version of their books. I'm uploading RING AROUND ROSIE, a new adult serial that I've also been sharing on my tumblr blog without much fanfare.

"Serialization, if done correctly, can lead to reader loyalty and Wattpad is acutely aware of this. You have to release your content on a chapter-by-chapter basis which in turn encourages continuous engagement with readers. Loyal readers can register themselves as a “fan” and as such, will receive email alerts whenever their favorite author posts something new.

"This level of engagement is a very powerful thing as dedicated fans will be more inclined to follow your writing beyond the realms of Wattpad." [StandOutBooks.com]
WARNING! Wattpad is entirely free for all of its users which means that authors are actually giving their work away with no option to sell on the site. Be sure to share only free stories.
When authors post a chapter to the site, there is the option to customize the chapter by adding searchable keywords, pictures, external link, and videos. Use all of these features to encourage interaction, remember wattpad is a social media site and should be treated as one.

"Always actively engage with people who are reading your chapters. If someone has left a comment,
make sure that you respond to their comment as soon as you can. Take the time to look at your reader’s profile so that you can engage with them on a personal level.

"If you want to breed reader loyalty, spending a bit of time getting to know your audience will go a long way to increasing sales. It will also help you better understand your readership which in turn will help you focus your marketing efforts outside of the site." [StandOutBooks.com]

Don't forget to Check Out Other Authors!
A positive way to connect with people on wattpad is to read and comment on other author’s stories. This is one of the best way of building up your network, though it may happen slowly... remember the turtle won the race.
Do you want to sign up now?Receiving honest feedback from readers as you write is invaluable. That reason above all others is what makes wattpad a useful tool for authors. "But the market research possibilities are not to be sniffed at, as authors are able to connect with and gain deeper insight into their readership and indeed their genre. 
"However, as is the case with all social media, there is no guarantee of success or increased sales. There is no harm in putting you and your book out there, as long as you are realistic about the response that you are after." [StandOutBooks.com]
Let's Connect on Wattpad! Leave your link in the comments. Also share your experience with Wattpad. It's NEW TO ME so I'd love to hear your thoughts.


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